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Boosting Product Visibility with 3D Animation

Texturing

3D Vizualization

Artificial Intelligence

02/2024

Client Spotlight

ANZZI

One leading U.S. sanitaryware wholesaler, sought to boost their presence on the Amazon Marketplace with their latest Bathroom Vessel Sinks. Having previously collaborated with a 3D visualization company for still images, they decided to take their product visuals to the next level by incorporating 3D animation to increase engagement and sales.

Challenges Faced

Key Challenges:

Tight Deadline
Produce videos for six Vessel sinks simultaneously within a short timeframe.

Showcase Modern Design
Highlight the sinks’ contemporary aesthetics, diverse finishes, and unique shapes.

Achieve Realism
Create animations that emulate real-life footage with smooth, natural camera movements.

Our Solution

Bringing Still Images to Life with 3D Animation

As a trusted 3D visualization company, we transformed Anzzi’s existing still images into dynamic, engaging animations. By leveraging our expertise in 3D animation, we created photorealistic videos that showcased the sinks in action, enhancing their appeal and driving customer engagement.

Water Flow Simulation

Added realistic water flow to the animations, creating a captivating visual experience

Reuse of Existing Assets

Utilized previously created 3D bathroom scenes, making minor adjustments to save time and budget

Flexible Template Approach

Standardized video production across all SKUs, ensuring consistency and cost efficiency

All Case Study Vessel Sink 3D Animation

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Results Achieved

Data-Driven Insights and Preorder Success

The integration of 3D animation into Anzzi’s product pages delivered exceptional results:

Increased Sales

The dynamic visuals led to a significant boost in sales, outperforming competitors relying on static imagery

High Engagement

Product page views surged as customers were drawn to the captivating animations

Cost Efficiency

Reusing existing 3D assets and templates optimized the budget while maintaining high-quality output

Competitive Edge

Anzzi’s innovative use of 3D animation set them apart in the marketplace, elevating their brand presence

Ready to transform your product visuals?

This case study highlights the power of 3D animation in enhancing product visibility and driving sales, while showcasing your expertise as a 3D visualization company. Let me know if you’d like further adjustments!